musings and one liners

Escape From Message Hell

Escape From Message Hell:

[…] companies now have an opportunity to provide the ultimate authentic messaging, namely information we choose to send ourselves. By shifting the delivery of the message to the most appropriate time and place, where it is most likely to be acted upon, new technologies will become indispensable solutions we can’t imagine living without..

A glimpse into how the current wave of facebook/twitter/whatever “spam” emails is going to be replaced with more personal messages, to ensure that you’re actually reading them (because only then will you also look at the ads).