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Nexus Q: On the importance of failing fast

I’ve been thinking about failure culture and innovation quite a bit recently. Here’s another good example:

Google’s cancellation of the Nexus Q launch was a surprise to me, even though I expected its introduction to be an utter disaster. The surprise […] was that even a company like Google […] would do the same with hardware.

A useful lesson here is Google’s strategy of introducing new technologies with a small seed, then being completely willing to tank it at any point, regardless of investments or existing userbases

via Nexus Q: On the importance of failing fast.


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