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What the Yammer Acquisition Says About Microsoft

Microsoft posted its first ever loss just when it finally completed the Yammer acquisition. Let’s see if Yammer will have been a success or failure 4-5 years down the line…

Microsoft chose […] to pay that fortune for an existing application with a relatively modest user base and revenues.

This suggests three things about Microsoft:

First, the company didn’t think it could replicate Yammer’s success – even with a virtual mountain of money to spend on it. […]

Second, the move also suggests that Microsoft was desperate to get into the social enterprise game now – not next year or the year after.  […]

And lastly, Microsoft’s acquisition shows they realize SharePoint needs a big-time makeover.

via What the Yammer Acquisition Says About Microsoft – and Enterprise Social Networking.


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